Enjoy tailor-made service at home

fitting at your chalet material delivery exclusive brands dedicated service

Our BO Ski Truck offers you the possibility to equip you directly in your chalet.


Complete your selection and information with our dedicated teams

At home

A brand selection at home in Courchevel


Enjoy a unique experience with personal advices

You need anything? our personal shopper will take care of it

Select Try Ski

The delivery service of Courchevel

The guarantee of a personalized service

Your comfort and satisfaction are our priority

BO stores and Ski Rooms are directly located on the slopes. Enjoy the most exclusive brands at any time. All the Palace advantages adapted to your wishes. 

Courchevel chalet fitting by BO ski truck


Would you like to enjoy a tailor-made service at home?
Our BO Ski Truck offers you the opportunity to be outfitted directly at your chalet’s door. Our teams will support you in your choices of high-end ski equipments with all their expertise. Your comfort and satisfaction are their main priorities. Available at any time, this personalized service will be available to you all along your stay. Thanks to our Ski Truck’ strong network, our multiple boutiques, and ski rooms located on the slopes, you will be able to enjoy our upscale brands at any time.


The Ready-to-Wear and Skiwear collections are presented by a personal shopper, an exclusive service that allows comfort, exclusivity and unparalleled freedom.

BO a story since 1973

Founded in 1973, the Bernard Orcel brand – now BO – has established itself as a trendsetter in sport chic and an expert in ski service in the French Alps. With a strong heritage in fashion and sports, BO offers an exceptional experience to winter sports enthusiasts through a selection of prestigious brands of ready-to-wear, skiwear, equipment, shoes and accessories.

Our loyal clientele is always welcomed with a high quality service to live moments of excellence: personal shopper at home, seamstress and retouching, delivery service by BO Ski Truck, private conciergerie and a unique Moonbikes activity, around the latest winter trends.

This sporty, chic and refined lifestyle has allowed BO to establish itself in the heart of the most fashionable places. Today, BO operates a historic multi-brand boutique in Courchevel and 11 SKI ROOMS located in the most prestigious Palaces and 5* Hotels in Courchevel, Val d’Isère, Tignes and Méribel.

The brand has also been entrusted with the creation and operation of the first Bogner mono-brand in France in 2021 and is behind the development of a Brunello Cucinelli master-franchise with two points of sale in Courchevel.

Get in touch


319 Rue des Tovets 73 120 Courchevel

Our Hours

MON-FRI 09:00 – 22:00

SAT-SUN 09:00 – 23:00

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